Marketing Syllabi
Syllabi from 2013
630-4S Services Marketing (Summer 2013)
Tom Hayes
671-4S Marketing and Consumer Culture (Summer 2013)
David Burns
680-81 Introduction to Data Mining for Managers (Summer 2013)
Greg Smith
688-10 Neuromarketing (Summer 2013)
David Burns
300-01 Principles of Marketing (Fall 2013)
John Dinsmore
300-02 Principles of Marketing (Fall 2013)
John Dinsmore
300-03 Marketing Principles (Fall 2013)
Chris Manolis
300-04 Marketing Principles (Fall 2013)
Chris Manolis
300-05 Marketing Principles (Fall 2013)
Mary Walker
300-06 Principles of Marketing (Fall 2013)
Vishal Kashyap
300-07B Marketing Principles (Fall 2013)
Mary Walker
300-08-09 Principles of Marketing (Fall 2013)
Roshan "Bob" Ahuja
300-10 Principles of Marketing (Fall 2013)
Vishal Kashyap
300-11 Principles of Marketing (Fall 2013)
Vishal Kashyap
302-01-03 Marketing Research (Fall 2013)
Clint Schertzer
310-01 Business to Business Marketing (Fall 2013)
William D. Boyce
320-01-02 International Marketing (Fall 2013)
Mee-Shaw Cheung
325-01 Marketing Services (Fall 2013)
Russell Lacey
330-01 Retail Marketing (Fall 2013)
David Burns
345-01 Integrated Marketing Communications (Fall 2013)
Mary Walker
355-01 Product Development (Fall 2013)
John Dinsmore
370-01 Consumer Behavior (Fall 2013)
Chris Manolis
390-01 Ethical Issues in Marketing (Fall 2013)
Roshan "Bob" Ahuja
495-01 Marketing Planning and Analysis (Fall 2013)
Tom Hayes
500-01A Marketing Concepts (Fall 2013)
David Burns
500-D14 Marketing Concepts (Fall 2013)
Robert Jablonski
500-W15 Marketing Concepts (Fall 2013)
William D. Boyce
600-01 Marketing Strategy (Fall 2013)
Russell Lacey
600-02 Marketing Strategy (Fall 2013)
Mee-Shaw Cheung
600-03 Marketing Strategy (Fall 2013)
Russell Lacey
600-04B Marketing Strategy (Fall 2013)
Clint Schertzer
600 Marketing Strategy (Fall 2013)
Clint Schertzer
640-01 Consumer-Centric Category Management (Fall 2013)
Scott Beck
667-01A International Sales and Negotiations (Fall 2013)
Gustavo Demoner
669-01 Social Media Marketing (Fall 2013)
Matthew Dooley
680-01 Introduction to Data Mining for Managers (Fall 2013)
Greg Smith
688-01 Product Development (Fall 2013)
William D. Boyce
Syllabi from 2012
300-01 Principles of Marketing (Spring 2012)
William D. Boyce
300-03 Principles of Marketing (Spring 2012)
Vishal Kashyap
300-04-04 Principles of Marketing (Spring 2012)
Roshan "Bob" Ahuja
300-05 Principles of Marketing (Spring 2012)
Russell Lacey
300-06-07 Principles of Marketing (Spring 2012)
Mary Walker
300-08A Principles of Marketing (Spring 2012)
Vishal Kashyap
302-01 Marketing Research (Spring 2012)
Clint Schertzer
310-01 Business to Business Marketing (Spring 2012)
Karen Eutsler
320-01 International Marketing (Spring 2012)
Mee-Shaw Cheung
329-01-02 Data Mining (Spring 2012)
Greg Smith
340-01 Marketing and the Supply Chain (Spring 2012)
Vishal Kashyap
370-01 Consumer Behavior (Spring 2012)
Chris Manolis
390-01 Ethical Issues in Marketing (Spring 2012)
Roshan "Bob" Ahuja
402-01 Applied Market Research Seminar (Spring 2012)
Clint Schertzer
495-01-02 Marketing Planning and Analysis (Spring 2012)
Tom Hayes
500-02A Marketing Concepts (Spring 2012)
David Burns
600-01 Marketing Strategy (Spring 2012)
Tom Hayes
600-03 Marketing Strategy (Spring 2012)
Russell Lacey
600-04 Marketing Strategy (Spring 2012)
Russell Lacey
600-W12 Marketing Strategy: West Chester (Spring 2012)
Mary Walker
602-01 Marketing Research (Spring 2012)
Clint Schertzer
640-01 Consumer-Centric Category Management (Spring 2012)
Scott Beck
668-01 Product Planning and Development (Spring 2012)
Robert Jablonski
300-10 Principles of Marketing (Summer 2012)
Vishal Kashyap
300-2S Marketing Prinicples (Summer 2012)
Chris Manolis
310-80 Business to Business Marketing (Summer 2012)
William D. Boyce
330-41 Retail Management (Summer 2012)
Mary Walker
500-95 Marketing Concepts (Summer 2012)
David Burns
600-81 Marketing Strategy (Summer 2012)
Robert Jablonski
600-94B Marketing Strategy (Summer 2012)
Robert Jablonski
600-94 Marketing Strategy (Summer 2012)
Mee-Shaw Cheung
600-D12 Marketing Management and Strategy:Deerfield (Summer 2012)
William D. Boyce
642-84 Marketing: The Supply Chain (Summer 2012)
Justin Sorkin
670-4S Ethical Issues in Marketing (Summer 2012)
Roshan "Bob" Ahuja
671-01 Marketing and Consumer Culture (Summer 2012)
David Burns
680-81 Introduction to Data Mining for Managers (Summer 2012)
Greg Smith
695-TU Individual Readings and Research (Summer 2012)
Scott Beck
MKTG 300-01-02 Principles of Marketing (Fall 2012)
Roshan "Bob" Ahuja
MKTG 300-03 Principles of Marketing (Fall 2012)
Russell Lacey
MKTG 300-04 Principles of Marketing (Fall 2012)
Russell Lacey
MKTG 300-05 Principles of Marketing (Fall 2012)
Mary Walker
MKTG 300-06 Principles of Marketing (Fall 2012)
Russell Lacey
MKTG 300-07B Principles of Marketing (Fall 2012)
Vishal Kashyap
MKTG 300-08 Principles of Marketing (Fall 2012)
Vishal Kashyap
MKTG 300-09 Principles of Marketing (Fall 2012)
John Dinsmore
MKTG 300-10 Principles of Marketing (Fall 2012)
John Dinsmore
MKTG 302-01-03 Marketing Research (Fall 2012)
Clint Schertzer
MKTG 310-01 Business to Business Marketing (Fall 2012)
William D. Boyce
MKTG 320-01-02 International Marketing (Fall 2012)
Mee-Shaw Cheung
MKTG 340-01 Marketing and the Supply Chain (Fall 2012)
Vishal Kashyap
MKTG 345-01A Integrated Marketing Communications: Weekend (Fall 2012)
Mary Walker
MKTG 355-01 Marketing: Product Development (Fall 2012)
William D. Boyce
MKTG 361-01 Professional Selling (Fall 2012)
Karen Eutsler
MKTG 390-01 Ethical Issues in Marketing (Fall 2012)
Roshan "Bob" Ahuja
MKTG 495-01 Marketing Planning and Analysis (Fall 2012)
Tom Hayes
MKTG 500-01 Marketing Concepts (Fall 2012)
David Burns
MKTG 500-05A Marketing Concepts (Fall 2012)
David Burns
MKTG 500-D13 Marketing Concepts (Fall 2012)
David Burns
MKTG 500-K14 Marketing Concepts (Fall 2012)
James Hosty
MKTG 500-W17 Marketing Concepts: West Chester (Fall 2012)
John Dinsmore
MKTG 600-01 Marketing Strategy (Fall 2012)
Mary Walker
MKTG 600-02 Marketing Strategy (Fall 2012)
Scott Beck
MKTG 600-03 Marketing Strategy (Fall 2012)
Tom Hayes
