Marketing Syllabi

 

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Syllabi from 2018

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300-5 Principles of Marketing (Fall 2018)
David Houghton

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302-01-02 Marketing Research (Fall 2018)
Katherine "Kate" Loveland

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302-03 Marketing Research (Fall 2018)
Lauren Kleitz

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310-01 Business Marketing Management (Fall 2018)
Andre Affatato

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315-01 Principles of Category Management (Fall 2018)
Scott Beck

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320-01-02 International Marketing (Fall 2018)
Mee-Shaw Cheung

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325-01 Marketing Services (Fall 2018)
Russell Lacey

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361-01 Professional Selling (Fall 2018)
Karen Eutsler

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368-01-02 Brand Building (Fall 2018)
Michael Kuremsky

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370-01 Consumer Behavior (Fall 2018)
Katherine "Kate" Loveland

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370-02 Consumer Behavior (Fall 2018)
Jay Page

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385-01 Digital Marketing & Analytics (Fall 2018)
David Houghton

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385-02 Digital Marketing & Analytics (Fall 2018)
Amy Van Horn

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495-01 Marketing Planning & Analysis (Fall 2018)
Susan Schertzer

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550-05 Marketing Strategy (Fall 2018)
Scott Beck

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550-E19 Marketing Strategy (Fall 2018)
Scott Beck

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602-01 Marketing Research (Fall 2018)
Clint Schertzer

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626-01 Global Marketing (Fall 2018)
Mee-Shaw Cheung

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630-01 Services Marketing (Fall 2018)
Russell Lacey

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669-01 Social Media Marketing (Fall 2018)
Matt Tripepi

Syllabi from 2017

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MKTG 300-01-02-03 Principles of Marketing (Spring 2017)
Karen Eutsler

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MKTG 300-05-06 Principles of Marketing (Spring 2017)
Susan Schertzer

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MKTG 300-07 Principles of Marketing (Spring 2017)
David Houghton

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MKTG 300-08 Principles of Marketing (Spring 2017)
Russell Lacey

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MKTG 300-09 Principles of Marketing (Spring 2017)
David Houghton

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MKTG 302-01 Marketing Research (Spring 2017)
Katherine "Kate" Loveland

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MKTG 315-01 Principles of Category Management (Spring 2017)
Scott Beck

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MKTG 320-01-02 International Marketing (Spring 2017)
Mee-Shaw Cheung

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MKTG 325-01 Marketing Services (Spring 2017)
Russell Lacey

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MKTG 329-01 Introduction to Data Mining (Spring 2017)
Lauren Laker

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MKTG 329-02 Introduction to Data Mining (Spring 2017)
Lauren Laker

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MKTG 345-01 Integrated Marketing Communications (Spring 2017)
Susan Schertzer

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MKTG 361-01 Professional Selling (Spring 2017)
Karen Eutsler

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MKTG 370-01 Consumer Behavior (Spring 2017)
Katherine "Kate" Loveland

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MKTG 385-01 Digital Marketing and Analysis (Spring 2017)
David Houghton

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MKTG 398-01 Social Media Marketing (Spring 2017)
Matthew Dooley

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MKTG 495-01 Marketing Planning and Analysis (Spring 2017)
James Loveland

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MKTG 495-02 Marketing Planning and Analysis (Spring 2017)
James Loveland

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MKTG 550-01 Marketing Strategy (Spring 2017)
Scott Beck

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MKTG 550-02 Marketing Strategy (Spring 2017)
Scott Beck

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MKTG 550-03-04 Marketing Strategy (Spring 2017)
C. Edward Heath

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MKTG 550-W18 Marketing Strategy: West Chester (Spring 2017)
Russell Lacey

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MKTG 605-01 Applied Multivariate Analysis (Spring 2017)
Susan Schertzer

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MKTG 626-01 Global Marketing (Spring 2017)
Mee-Shaw Cheung

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MKTG 662-01 Business to Business Pricing Strategy (Spring 2017)
William D. Boyce

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MKTG 664-01 Consumer Behavior (Spring 2017)
Katherine "Kate" Loveland

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MKTG 680-01 Introduction to Data Mining for Managers (Spring 2017)
Lauren Laker

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MKTG 680-01 Introduction to Data Mining for Managers (Spring 2017)
James Loveland

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MKTG 300-01 Principles of Marketing (Summer 2017)
David Houghton

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MKTG 300-94S Principles of Marketing: Online (Summer 2017)
Susan Schertzer

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MKTG 361-01 Professional Selling (Summer 2017)
Karen Eutsler

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MKTG 370-01 Consumer Behavior (Summer 2017)
Katherine "Kate" Loveland

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MKTG 550-01 Marketing Strategy (Summer 2017)
C. Edward Heath

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MKTG 550-84 Marketing Strategy (Summer 2017)
Scott Beck

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MKTG 550-91 Marketing Strategy (Summer 2017)
Mee-Shaw Cheung

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MKTG 626-W27 Global Marketing (Summer 2017)
William D. Boyce

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MKTG 664-1S Consumer Behavior (Summer 2017)
Katherine "Kate" Loveland

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MKTG 680-81 Introduction to Data Mining (Summer 2017)
Joel Asay

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MKTG 751-X17 Marketing (Summer 2017)
William D. Boyce

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MKTG 300-01-02-03 Principles of Marketing (Fall 2017)
Karen Eutsler

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MKTG 300-04 Principles of Marketing (Fall 2017)
David Houghton

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MKTG 300-05 Principles of Marketing (Fall 2017)
David Houghton

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MKTG 300-06 Principles of Marketing (Fall 2017)
David Faulk

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MKTG 300-07-08 Principles of Marketing (Fall 2017)
Clint Schertzer

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MKTG 300-09 Principles of Marketing (Fall 2017)
Tom Hayes

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MKTG 302-01-02 Marketing Research (Fall 2017)
Katherine "Kate" Loveland

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MKTG 315-01 Principles of Category Management (Fall 2017)
Scott Beck

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MKTG 315-02 Principles of Category Management (Fall 2017)
Scott Beck

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MKTG 320-01-02 International Marketing (Fall 2017)
Mee-Shaw Cheung

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MKTG 325-01 Marketing Services (Fall 2017)
Russell Lacey

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MKTG 329 Introduction to Data Mining (Fall 2017)
Lauren Laker

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MKTG 361 Professional Selling (Fall 2017)
Karen Eutsler

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MKTG 366-01 Marketing Communication Practicum (Fall 2017)
Clint Schertzer

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MKTG 368-01 Brand Building (Fall 2017)
Michael Kuremsky

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MKTG 370-01 Consumer Behavior (Fall 2017)
Katherine "Kate" Loveland

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MKTG 377-01A Luxury Marketing (Fall 2017)
James Loveland

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MKTG 385-01 Digital Marketing and Analysis (Fall 2017)
David Houghton

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MKTG 390-01 Ethical Issues in Marketing (Fall 2017)
Russell Lacey

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MKTG 495-01 Marketing Planning and Analysis (Fall 2017)
Clint Schertzer

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MKTG 550-01-02 Marketing Strategy (Fall 2017)
C. Edward Heath

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MKTG 550-04 Marketing Strategy (Fall 2017)
James Loveland

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MKTG 550-05 Marketing Strategy (Fall 2017)
James Loveland

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MKTG 550-E18 Marketing Strategy (Fall 2017)
Susan Schertzer

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MKTG 602-01 Marketing Research (Fall 2017)
Clint Schertzer

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MKTG 626-01 Global Marketing (Fall 2017)
Mee-Shaw Cheung

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MKTG 640-01 Consumer-Centric Category Management (Fall 2017)
Scott Beck

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MKTG 669-01 Social Media Marketing (Fall 2017)
Matt Tripepi

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MKTG 680-01 Introduction to Data Mining for Managers (Fall 2017)
Lauren Laker

Syllabi from 2016

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300-01-02-04 Principles of Marketing (Spring 2016)
Roshan "Bob" Ahuja

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300-03 Prinicples of Marketing (Spring 2016)
Scott Beck

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300-05 Principles of Marketing (Spring 2016)
Tom Hayes

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300-06 Prinicples of Marketing (Spring 2016)
Tom Hayes

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300-07-08 Principles of Marketing (Spring 2016)
Mary Walker

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300-09 Principles of Marketing (Spring 2016)
Katherine "Kate" Loveland

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300-10B Principles of Marketing (Spring 2016)
Amy Van Horn

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302-01 Marketing Research (Spring 2016)
James Loveland

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315-01 Consumer Centric Category Management (Spring 2016)
Scott Beck

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320-01-02 International Marketing (Spring 2016)
Mee-Shaw Cheung

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329-01-02 Introduction to Data Mining (Spring 2016)
Lauren Laker

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370-01 Consumer Behavior (Spring 2016)
Katherine "Kate" Loveland