Marketing Syllabi
Syllabi from 2025
MKTG 300-01-06 Principles of Marketing (Spring 2025)
Thomas "Tom" Hayes
MKTG 300-02-07 Principles of Marketing (Spring 2025)
James Loveland
MKTG 300-03 Principles of Marketing (Spring 2025)
Karen Eutsler
MKTG 300-05 Principles of Marketing (Spring 2025)
David Houghton
MKTG 302-01 Marketing Research (Spring 2025)
Scott Beck
MKTG 302-02 Marketing Research (Spring 2025)
Russell Lacey
MKTG 302-03 Marketing Research (Spring 2025)
Ashley Stadler Blank
MKTG 303-01 Marketing Internship (Spring 2025)
Katherine "Kate" Loveland
MKTG 315-01 Principles of Category Management (Air Care) (Spring 2025)
Scott Beck
MKTG 315-02 Principles of Category Management (Beer) (Spring 2025)
Scott Beck
MKTG 320-01 International Marketing (Spring 2025)
Mee-Shew Cheung
MKTG 325-01 Services Marketing (Spring 2025)
Thomas "Tom" Hayes
MKTG 330-01 Retail Marketing (Spring 2025)
Bryan Buechner
MKTG 361-01 Professional Selling (Spring 2025)
Karen Eutsler
MKTG 362-01P Professional Selling Practicum (Spring 2025)
Karen Eutsler
MKTG 368-01 Brand Building: a dose of real-world consumer brand-building (Spring 2025)
Michael Kuremsky
MKTG 369-01P Brand Building Practicum (Spring 2025)
Michael Kuremsky
MKTG 370-01 Consumer Behavior (Spring 2025)
Bryan Buechner
MKTG 370-02 Consumer Behavior (Spring 2025)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Spring 2025)
Ashley Stadler Blank
MKTG 385-01 Digital Marketing and Analysis (Spring 2025)
David Houghton
MKTG 398-01 Social Media Marketing (Spring 2025)
David Houghton
MKTG 495-01 Marketing Strategy Capstone (Spring 2025)
Scott Beck
MKTG 495-02-03 The Capstone: Marketing Planning and Analysis (Spring 2025)
Michael Kuremsky
MKTG 550-02A-04B-ONL Marketing Strategy (Spring 2025)
Mee-Shew Cheung
MKTG 640-01 Consumer-Centric Category Management (Beer) (Spring 2025)
Scott Beck
MKTG 668-01 Product Planning and Development (Spring 2025)
Christopher "Chris" Laird
MKTG 300-01A-ONL Principles of Marketing (Summer 2025)
Bryan Buechner
MKTG 303-FT Marketing Internship (Summer 2025)
Katherine "Kate" Loveland
MKTG 398-01-ONL Social Media (Summer 2025)
David Houghton
MKTG 550-02-ONL Marketing Strategy (Summer 2025)
Mee-Shew Cheung
MKTG 550-03-ONL Marketing Strategy (Summer 2025)
Richie Liu
MKTG 630-01-ONL Services Marketing (Summer 2025)
Russell Lacey
MKTG 300-04 Principles of Marketing (Fall 2025)
Karen Eutsler
MKTG 300-07 Principles of Marketing (Fall 2025)
James Loveland
MKTG 300-08 Principles of Marketing (Fall 2025)
Chris Luzar
MKTG 300-11 Principles of Marketing (Fall 2025)
David Houghton
MKTG 302-01-02 Marketing Research (Fall 2025)
Katherine Loveland
MKTG 315-01 Principles of Category Management (RTD Tea) (Fall 2025)
Scott Beck
MKTG 315-02 Principles of Category Management (RTD Tea) (Fall 2025)
Scott Beck
MKTG 320-01 International Marketing (Fall 2025)
James Loveland
MKTG 361-01-02 Professional Selling (Fall 2025)
Karen Eutsler
MKTG 368-01-02 Welcome to the Fantastic World of Branding and Building Brands (Fall 2025)
Micheal Kuremsky
MKTG 370-02 Consumer Behavior (Fall 2025)
Ashley Stradler Blank
MKTG 370-03 Consumer Behavior (Fall 2025)
Ashley Stradler Blank
MKTG 385-01 Digital Marketing and Analytics (Fall 2025)
David Houghton
MKTG 391-01 Sponsorship in Marketing P+P (Fall 2025)
Ashley Stradler Blank
MKTG 398-01 Social Media Marketing (Fall 2025)
David Houghton
MKTG 495-01-02 The Capstone: Marketing Planning and Analysis (Fall 2025)
Micheal Kuremsky
MKTG 550-01A-02B-ONL Marketing Strategy (Fall 2025)
Mee-Shew Cheung
MKTG 550-05 Marketing Strategy (Fall 2025)
Russell Lacey
MKTG 550-E26 Marketing Strategy (Fall 2025)
Russell Lacey
MKTG 630-01 Services Marketing (Fall 2025)
Russell Lacey
MKTG 750-X26 Marketing for Business Leaders (Fall 2025)
Richie Liu
Syllabi from 2024
MKTG 300-01-06 Principles of Marketing (Spring 2024)
Thomas "Tom" Hayes
MKTG 300-02-03 Principles of Marketing (Spring 2024)
Karen Eutsler
MKTG 300-04-08 Principles of Marketing (Spring 2024)
Christopher "Chris" Luzar
MKTG 300-05 Principles of Marketing (Spring 2024)
David Houghton
MKTG 300-07 Principles of Marketing (Spring 2024)
David Houghton
MKTG 302-01 Marketing Research (Spring 2024)
Scott Beck
MKTG 302-02 Marketing Research (Spring 2024)
Scott Beck
MKTG 302-03 Marketing Research (Spring 2024)
Ashley Stadler Blank
MKTG 303 Marketing Internship (Spring 2024)
Katherine "Kate" Loveland
MKTG 315-01 Principles of Category Management (Spring 2024)
Scott Beck
MKTG 320 International Marketing (Spring 2024)
Mee-Shew Cheung
MKTG 361-01 Professional Selling (Spring 2024)
Karen Eutsler
MKTG 362-P Professional Selling Practicum (Spring 2024)
Karen Eutsler
MKTG 368 Brand Building: a dose of real-world consumer brand-building (Spring 2024)
Michael Kuremsky
MKTG 369-P Brand Building Practicum (Spring 2024)
Michael Kuremsky
MKTG 370-01 Consumer Behavior (Spring 2024)
Thomas "Tom" Hayes
MKTG 370-02 Consumer Behavior (Spring 2024)
Ashley Stadler Blank
MKTG 370-03 Consumer Behavior (Spring 2024)
Ashley Stadler Blank
MKTG 385-01 Digital Mareting and Analytics (Spring 2024)
David Houghton
MKTG 390-01-02 Ethical Issues in Marketing (Spring 2024)
Richie Liu
MKTG 398-01 Social Media Marketing (Spring 2024)
David Houghton
MKTG 495-01 Marketing Planning and Analysis (Spring 2024)
Richie Liu
MKTG 495-02-03 Marketing Planning and Analysis (Spring 2024)
Michael Kuremsky
MKTG 550-ONL Marketing Strategy (Spring 2024)
Mee-Shew Cheung
MKTG 640-01 Consumer-Centric Category Management (Spring 2024)
Scott Beck
MKTG 669 Social Media Marketing (Spring 2024)
Matthew "Matt" Tripepi
MSCA 640-01 Consumer-Centric Category Management (Spring 2024)
Scott Beck
MKTG 300-01-ONL Principles of Marketing (Summer 2024)
Bryan Buechner
MKTG 303-FT Marketing Internship (Summer 2024)
Katherine "Kate" Loveland
MKTG 351-01 Principles of Category Management (Summer 2024)
Scott Beck
MKTG 398-01 Social Media (Summer 2024)
David Houghton
MKTG 550-02-ONL Marketing Strategy (Summer 2024)
Scott Beck
MKTG 602-03-ONL Marketing Research (Summer 2024)
Richie Liu
MKTG 603-01 Marketing Internship (Summer 2024)
Katherine "Kate" Loveland
MKTG 645-01A-ONL Strategic Brand Management (Summer 2024)
Richie Liu
MKTG 300-02-03 Principles of Marketing (Fall 2024)
Thomas "Tom" Hayes
MKTG 300-04 Principles of Marketing (Fall 2024)
Karen Eutsler
MKTG 300-10 Principles of Marketing (Fall 2024)
Bryan Buechner
MKTG 302-01 Marketing Research (Fall 2024)
Scott Beck
MKTG 302-04 Marketing Research (Fall 2024)
Richie Lu
MKTG 303-01 Marketing Internship (Fall 2024)
Katherine "Kate" Loveland
MKTG 310-01 B2B Marketing (Fall 2024)
Karen Eutsler
MKTG 315-01 Principles of Category Management (Energy Drinks) (Fall 2024)
Scott Beck
MKTG 315-02 Principles of Category Management (Energy Drinks) (Fall 2024)
Scott Beck
MKTG 320-02 International Marketing (Fall 2024)
Mee-Shew Cheung
MKTG 325-01 Services Marketing (Fall 2024)
Thomas "Tom" Hayes
